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.6 Primary - Red

Animal Test-Free
Vegan
Gluten Free
Dermatologically Tested
SKU:
CS0113
Badge:
Animal Test-Free
Badge:
Vegan
Badge:
Gluten Free
Badge:
Dermatologically Tested
Featured Ingredients 01:
Shea Butter
Featured Ingredients 02:
Hemisqualane
Featured Ingredients 03:
Chia Seed Extract

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Our PRIMARY Permanent Hair Color line offers rich, intense, brilliant, long-lasting color, up to 99.8% pigment purity, and made with vegan-based nourishing ingredients. We offer intermixable bases that you can personalize or select from pre-blended colors. The line has been formulated to reduce damage and defend hair against environmental stressors.

Calibrated permanent hair color with restructuring and protective Chia and Hemisqualane. Formulated to reduce damage and defend hair from environmental stressors.

  • Has up to 99.8% pigment purity 
  • True to level and tone
  • Formulated with a low content of ammonia
  • Made with vegan-based, nourishing ingredients
  • Micro dye molecules provide optimum grey coverage without over lifting the cuticle of the hair
  • Offers intermixable bases that you can personalize or select from pre-blended colors
  • Rich, intense, brilliant and long-lasting color

Our 120 mL tubes are up to 2X the size of other tubes, which means savings for you as well as environmental benefits.

Chia and plant-based Hemisqualane protect and hydrate the hair, while reducing frizz and damage caused by heat and free-radicals. 

Animal test-free, vegan and free from gluten, parabens and silicones. 
Dermatologically tested.

Ingredients:

AQUA (WATER/EAU), CETEARYL ALCOHOL, PROPYLENE GLYCOL, CETEARETH-30, AMMONIUM HYDROXIDE, POLYQUATERNIUM-22, SYNTHETIC BEESWAX, 2,6-DIHYDROXYETHYLAMINOTOLUENE, 1-HYDROXYETHYL-4,5-DIAMINO PYRAZOLE SULFATE, COCAMIDOPROPYL BETAINE, DECYL OLEATE, SODIUM SULFITE, PARFUM (FRAGRANCE), SODIUM HYDROSULFITE, TETRASODIUM EDTA, C13-15 ALKANE, SALVIA HISPANICA SEED OIL


Shea Butter

SHEA BUTTER

Helps maintain hydration and elasticity while repairing damage caused by color treatments.

Hemisqualane

HEMISQUALANE

(Derived from sugar cane) Attracts moisture and protects hair from damage.

Chia Seeds

CHIA SEED EXTRACT

High in Omega 3 Fatty Acids which helps to protect, nourish, and seal moisture into the scalp during the colorprocess. 

  • Mix the selected shade with ACTIVATE Developer using recommended mixing ratios.

    Can be used with:

    All PRIMARY Permanent Hair Color Bases
    ZERO Ammonia-Free Permanent Hair Color Clear
    All ACTIVATE Developers
    BOND Restructuring and Protecting Hair & Scalp Treatment

THE PURSUIT OF PROGRESS

THROUGH SCIENTIFICALLY PROVEN PROCESSES

  • Safe + Environmentally Conscious
  • Fully Recyclable
  • Healthy Ingredients
  • Cost Efficient
  • Cruelty-free
  • Our tubes are up to 2X bigger

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