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4.17 Primary Pre-Blended - Medium Cool Ash Brown

Rich, intense, brilliant and long-lasting permanent hair color with up to 99.8% pigment purity.
Available in intermixable bases that you can personalize, or select from pre-blended colors.

KEY BENEFITS

  • Formulated to reduce damage and defend hair from environmental stressors
  • Has up to 99.8% pigment purity
  • True to level and tone
  • Formulated with a low content of ammonia
  • Made with vegan-based, nourishing ingredients
  • Micro dye molecules provide optimum grey coverage without over lifting the cuticle of the hair
  • Offers intermixable bases that you can personalize or select from pre-blended colors
  • Rich, intense, brilliant and long-lasting color
  • Our 120 mL tubes are up to 2X the size of other tubes, which means savings for you as well as environmental benefits.
Animal Test-Free
Vegan
Gluten Free
Dermatologically Tested
SKU:
CS0140
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Animal Test-Free
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Vegan
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Gluten Free
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Dermatologically Tested

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  • Description
  • Ingredients
    Hemisqualane

    HEMISQUALANE

    (Derived from sugar cane) Attracts moisture and protects hair from damage.

    Chia Seeds

    CHIA SEED EXTRACT

    High in Omega 3 Fatty Acids which helps to protect, nourish, and seal moisture into the scalp during the colorprocess. 

    AQUA (WATER/EAU), CETEARYL ALCOHOL, PROPYLENE GLYCOL, CETEARETH-30, AMMONIUM HYDROXIDE, POLYQUATERNIUM-22, SYNTHETIC BEESWAX, 2,6-DIHYDROXYETHYLAMINOTOLUENE, 1-HYDROXYETHYL-4,5-DIAMINO PYRAZOLE SULFATE, COCAMIDOPROPYL BETAINE, DECYL OLEATE, SODIUM SULFITE, PARFUM (FRAGRANCE), SODIUM HYDROSULFITE, TETRASODIUM EDTA, C13-15 ALKANE, SALVIA HISPANICA SEED OIL

  • Usage
    • Mix the selected shade with ACTIVATE Developer using recommended mixing ratios.
    • Standard Mixing Ratio: 1:1,5

      Can be used with:

      All PRIMARY Permanent Hair Color Bases
      All ACTIVATE Developers
      BOND Restructuring and Protecting Hair & Scalp Treatment
  • Healthy Earth

THE PURSUIT OF PROGRESS

THROUGH SCIENTIFICALLY PROVEN PROCESSES

  • Safe + Environmentally Conscious
  • Fully Recyclable
  • Healthy Ingredients
  • Cost Efficient
  • Cruelty-free
  • Our tubes are up to 2X bigger